Just do it - Bloom #10

"Do you play sports?"

Ah the question! The famous one! Often asked by a runner with an ultra-healthy lifestyle, you don't feel comfortable answering that "no, not really" for fear of being perceived as a limp-wristed larva who spends her life in front of Bridget Jones with her ice cream pot at hand.

Feeling compelled to justify yourself, however, you end up saying "no no... but I do walk a lot". Classic. However, it's not that you wouldn't like to do it, it's just that laziness, time, life, makes you not do it.

Taking from the brand with the sportiest comma its best punchline, we want to say "just do it"!

Not to look good in society, but simply because sport is not about muscles or performance.

Today we run, we dance, we move to be well.

Well in body, well in mind, in good health!

And then if you're still thinking about your ex one night, it's a great way to get the bad vibes out (tested and certified 100% myth-free).

Come on, namaste the Beauties ✌️

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👋 CO-CREATION 👋

It is time to give the power back to those who use cosmetics: you!

So we did that! For you, we have created the cosmetic co-creation model: a unique concept that revolutionises the historical model of cosmetics that you already know. The concept: you tell us what you need, what is missing in current products. Then we co-create with you, and the whole community, this product that will finally meet your needs.

It's about time!

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Just because we are breaking the rules doesn't mean we can't be gentle (for your skin) 💛 We only have clean formulas and that's what matters.

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💛 BLOOM 💛

Beyond cosmetics, our mission is to share the values that mean a lot to us: accepting ourselves as we are, learning to love ourselves, saying no to beauty standards and other preconceived ideas, shed light on taboo subjects, defending the freedoms of everyone…

And we want to do it with you, we want to talk with you, to exchange with you, to understand you and give you some good mood in your daily life.