Sea water, to revitalize

Seawater revitalizes, detoxifies, remineralizes and helps fortify the skin barrier 💧. It is one of the star ingredients in the I'm not a mermaid formula!

Published on January 15, 2021 · Updated on September 7, 2021

I'm not a mermaid

Repairing Moisturizer

I'm not a mermaid €23.90

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The sea water used for I'm not a mermaid is a unique water that gushes from the surface of the island of Noirmoutier in France.
It passes through the different geological layers of the island and is thus loaded with minerals. It is a deep sea water that becomes land water, pumped in a natural environment.
Its purity and mineral quality makes it a real asset for our skin: remineralizes, detoxifies and strengthens thanks to its content of magnesium, sodium and other essential nutrients.

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Back to the mag

We are the cosmetics brand that will never do anything without you

👋 CO-CREATION 👋

It is time to give the power back to those who use cosmetics: you!

So we did that! For you, we have created the cosmetic co-creation model: a unique concept that revolutionises the historical model of cosmetics that you already know. The concept: you tell us what you need, what is missing in current products. Then we co-create with you, and the whole community, this product that will finally meet your needs.

It's about time!

🌱 CLEAN BEAUTY 🌱

Just because we are breaking the rules doesn't mean we can't be gentle (for your skin) 💛 We only have clean formulas and that's what matters.

We start from your needs and find the best possible formula and choose the right active natural ingredients: there are only a few but they are all rigorously selected. The formula is clean, without harmful or controversial ingredients and with a minimum of 95% natural ingredients.

💛 BLOOM 💛

Beyond cosmetics, our mission is to share the values that mean a lot to us: accepting ourselves as we are, learning to love ourselves, saying no to beauty standards and other preconceived ideas, shed light on taboo subjects, defending the freedoms of everyone…

And we want to do it with you, we want to talk with you, to exchange with you, to understand you and give you some good mood in your daily life.

Sea water, to revitalize

I'm not a mermaid

Complete your routine

Other Magazine articles / Carnet de Beauté

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How do you clean your acne-prone skin?

Moisturising your skin: why and how

We are the cosmetics brand that will never do anything without you

👋 CO-CREATION 👋

🌱 CLEAN BEAUTY 🌱

💛 BLOOM 💛

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