LIVRAISON OFFERTE DÈS 60€ 🎁 DEUX BEST-SELLERS OFFERTS DÈS 90€ ET 130€
LIVRAISON OFFERTE DÈS 60€ 🎁 DEUX BEST-SELLERS OFFERTS DÈS 90€ ET 130€
LIVRAISON OFFERTE DÈS 60€ 🎁 DEUX BEST-SELLERS OFFERTS DÈS 90€ ET 130€
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Free as Hair

Free as Hair

If magazine tests are anything to go by, hair says a lot (or a little) about us.

Rumor has it that our hair is a symbol of our uniqueness and a reflection of our personality. There are even scientific studies that show that, in society, our hair, its cut and color ... influence what others perceive of us. R.I.P. our teenage hair tests. 

We don't really know what to think or say about all this... But one thing's for sure: our hair is a big part of our daily lives. We give it time, care, hairdressing outings, top-notch hairdressing tutorials ... And despite all this, it doesn't always measure up. Rebellious locks, little spikes, frizz... They seem determined to do as they please.  

 

However, we can't blame them too much, knowing that sometimes we also complicate things. Yes, because with our hair, it's a bit of a love-hate relationship. 

They're long, we want them short. 

They're short, we want them long. 

They're sleek, and we're dreaming of well-rolled curls. 

They're curly, and we envy straight hair. 

Too stiff, too thin, too thick, too much volume or not enough ...  

The conclusion is reached in front of the mirror: "This isn't right at all! 

 

So, without missing a beat, we decide to make an appointment with the hairdresser. We search for hours to find the photo that will make us say on the big day: "this is what I want". And then the pressure mounts. One stroke of the scissors too many and the whole thing could turn into a hair drama...

Especially as we're well versed on the subject: "just the tips" can very quickly turn into a "very short bob". Oh my God! it's a good thing it grows back.  

 

And at the same time, that's the cool thing about hair. No matter how much we criticize it in our daily lives, we can't help but adore it, because with it, anything is possible. You can give it a makeover, texturize it, lift it up. You can change your head, assert your style, mark a new beginning or just try something new. 

💛 So, on reflection, we adopt them as they are, and that's because they look good on us!

Peace in the hair
Soothing scalp shampoo, an idea from Mathilda
A sportswoman with a passion for the ocean, Mathilda has a daily dilemma: wash her scalp of the residues that suffocate it, or space out her shampoos so as not to damage her hair. Her dream: to no longer have to choose, and to co-create a treatment to soothe and relieve her scalp.
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voting until 06/23/2023
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We are the cosmetics brand that will never do anything without you

Nideco - Natural cosmetics

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It is time to give the power back to those who use cosmetics: you!

So we did that! For you, we have created the cosmetic co-creation model: a unique concept that revolutionises the historical model of cosmetics that you already know. The concept: you tell us what you need, what is missing in current products. Then we co-create with you, and the whole community, this product that will finally meet your needs.

It's about time!

Nideco - Co creation cosmetique

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Just because we are breaking the rules doesn't mean we can't be gentle (for your skin) 💛 We only have clean formulas and that's what matters.

We start from your needs and find the best possible formula and choose the right active natural ingredients: there are only a few but they are all rigorously selected. The formula is clean, without harmful or controversial ingredients and with a minimum of 95% natural ingredients.

Nideco - Cleab Beauty

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Beyond cosmetics, our mission is to share the values that mean a lot to us: accepting ourselves as we are, learning to love ourselves, saying no to beauty standards and other preconceived ideas, shed light on taboo subjects, defending the freedoms of everyone…

And we want to do it with you, we want to talk with you, to exchange with you, to understand you and give you some good mood in your daily life.

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